FOR SMARTCREDIT PARTNERS AND CREDIT PROFESSIONALS
Turn more credit customers into long-term revenue.
A managed member retention and growth program that helps you strengthen your monitoring audience and build more valuable customer relationships.
THE VALUE OF AN ONGOING RELATIONSHIP
Every customer has a next stage.
01 Initial engagement
02 Monitoring & education
03 Relevant next steps
Illustrative member journey · Needs vary by member.
OVERVIEW
Your monitoring audience is more than a monthly subscription.
A healthy credit monitoring audience gives your business an ongoing relationship with people whose needs change over time. The aim is to help members stay informed and engaged while creating appropriate opportunities to serve them.
01
Retain
Reinforce the value of continued participation with useful, relevant communication.
02
Grow
Support transitions into monitoring and build a healthier active member portfolio.
03
Expand
Discuss relevant services you actually offer when a member may benefit.
THE CHALLENGE
When the initial service ends, the relationship shouldn’t have to.
A customer may spend months working with your business. Once that engagement ends, the next step is not always clear. Credit Member Growth helps you stay connected with monitoring, education, and communications that remain relevant.
HOW IT WORKS
A program that learns as your audience changes.
Core Focus Marketing manages strategy and creative. MailX2 powers communication and feedback using available information, subject to the data and connection method confirmed during onboarding.
01
Connect
Review available member information and a suitable secure transfer method.
02
Organize
Understand relevant lifecycle stages using information available to the program.
03
Communicate
Send helpful, personalized messages suited to the member relationship.
04
Observe
Review available engagement and status changes.
05
Adapt
Use that feedback to inform future communication.
The feedback returns to audience organization and future communication. The process is managed over time rather than ending with a fixed email sequence.
MODEL THE OPPORTUNITY
What could a longer relationship mean for your business?
Explore an illustrative steady-state portfolio using your current audience, average active lifetime, target lifetime, and revenue per active member. The calculator shows the monthly program fee separately from the modeled revenue.
6 → 7.5
months of average active lifetime
250 → 313
illustrative active-member portfolio, with constant acquisition
Example only. Outcomes are not guaranteed.
THE MANAGED PROGRAM
Strategy, technology, creative, and ongoing management.
01
Strategy
Program planning around your audience, goals, and available data.
02
Technology
MailX2 supports communication and the feedback process.
03
Creative
Member education, retention, and re-engagement content.
04
Management
Campaign deployment, reporting, and recommendations.
OPTIONAL GROWTH SERVICES
Acquisition and retention can work together.
Credit Member Growth focuses on existing member relationships. Separately scoped Growth Services can help market your actual services and reach appropriate new audiences. They are not included in the monthly program fee.
THE FOUNDATION
Credit Member Growth
Managed retention and member engagement.
THE ADDITION
Growth Services
Optional campaigns with separate scope and pricing.
STRAIGHTFORWARD PRICING
Monthly pricing based on active members.
The program starts at $195 per month for 1–99 active monitoring members. Enter your current count to see the applicable tier and model an illustrative opportunity.
COMMON QUESTIONS
Questions credit professionals ask.
LET’S TALK
Your existing audience could be your next growth opportunity.
Let’s review your active audience, member journey, available data, and goals to see whether the program is a fit.